Lynda.com provides a comprehensive library of online video courses covering a range of digital, creative and business skills topics. A campus-wide licence has just been procured for use by all staff and students.

This exciting new resource supports ISG and wider University strategic plans by transforming the way we offer digital skills training, increasing our capacity for digital skills development and enabling us to meet our aspirations. It will make a key contribution to Digital Transformation, the Learning, Teaching & Student Experience programme and the Service Excellence Programme. It will also help to develop a digital culture within the University and support staff and students to improve their digital skills for work, study and life.

To achieve successful engagement with Lynda.com by the wider university audience, Lynda.com first needs to be made available to all our staff and students with consideration for both data security and reporting requirements. Integration with single sign-on is a priority, and integration with Learn and Moodle is important to assist in effective use for curricular teaching. Integration with single sign-on has already been achieved by Edinburgh College of Art who started piloting Lynda.com in November 2015, in collaboration with ITI Enterprise Systems, so this should be straightforward. Technical integration with Learn has been successfully achieved at a number of UK HE institutions. There are known technical errors with the Moodle integration, for which Lynda.com are currently working on a fix.

Following integration Lynda.com needs to be successfully marketed and rolled out across the University community, in collaboration with Lynda.com Client Services, to ensure uptake and engagement. Regular events and communications with the Lynda.com User Group and wider audience will be essential in achieving this.


This project will co-ordinate and manage the technical integration, user guidance, marketing and promotion, engagement activities and communications to ensure successful rollout of Lynda.com to University staff and students.

It also includes external collaboration with the Lynda.com Client Success Manager, Relationship Manager and Customer Success Co-ordinator in the delivery of their Concierge Programme to assist with rollout and engagement.

A soft launch for early adopters will take place as soon as technical integration is working and a web page is set up for access. 

A main launch will take place with co-ordinated marketing activities and engagement and promotional events.


  • To make Lynda.com available to all staff and students
  • To deliver an initial soft launch to early adopters
  • To deliver a main launch prior to the new 2016 Semester
  • To raise awareness of Lynda.com and encourage engagement amongst staff and students


SOFT Launch

  • User access to Lynda.com
  • Technical integration with single sign-on
  • Landing page providing access
  • Communication with users and other stakeholders

FULL Launch​

  • Landing page providing access
  • Access from within VLEs through technical integration with Learn (and Moodle if Lynda fix their technical issue)
  • User guidance and good practice resources and advice
  • Marketing and promotion strategy, resources and activities
  • Engagement activities
  • Detailed usage analytics for reporting and evidence-based decision making


  • Increases capacity for delivering training, and across a wider subject range
  • Increases development options available to staff and students
  • Enables staff and students to take ownership of their development
  • Supports staff and students to improve their digital skills for work, study and life
  • Contributes to development of a digital culture within the university

Success Criteria

  • All staff and students will have access to Lynda.com
  • At least one engagement event will have been delivered on each campus (Central, Moray House, ECA, King’s Buildings, Easter Bush) 
  • Staff and students from all Schools will have activated accounts 
  • Academics will be using Lynda.com within curricular teaching
  • L&D professionals will be using Lynda.com as part of staff development programmes

Project Info

Lynda.com Implementation
ISG - Technology Enhanced Learning (TEL)
Management Office
Project Manager
Karen Stirling
Project Sponsor
Melissa Highton
Current Stage
Start Date
Planning Date
Delivery Date
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Programme Priority
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